11 Ways to Write Damn Good Headlines

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I’m going to be bold here and create an ultimatum for bloggers. Your headline is the most important part of your blog post. Why? Because if you don’t have a great nay, sensational, awe-inspiring headline for your blog post, no one will ever read it. As such, it doesn’t matter if the content is top-notch. It doesn’t matter if you’ve discovered a cure for cancer and you’re telling everybody about it in your post, because no one will click-through from the headline to read it.

Sufficiently scared? Good. Now here’s how to ensure you content Clean Email does get read — 11 proven strategies to craft a phenomenal headline that drives traffic. 1. Use Odd Numbers Everyone already knows that human minds have a thing for list posts. It’s not a difficult concept to fathom either — telling people exactly what they’ll get out of reading your blog post has always worked to generate traffic. But here’s something you probably didn’t know: odd number list posts get 20% more traffic than their even contemporaries.

Example: 11 Things Everybody is Doing Wrong at Work 2. Ask a Question What’s the best way to get your reader involved with your post right from the get-go? Dean Rieck of CopyBlogger says to ask a question, and he’s right. Questions appeal to reader emotions like few others can. It promotes that ever-important conversational tone vital to a good blog post. It makes readers want to know more. Example: Are You Making These 11 Mistakes at Work, Too? 3.